Bin Izhiman participates in the 13th Palestine International Book Fair
Bin Izhiman participates in the 13th Palestine International Book Fair
Bin Izhiman Retail Chain participated on Saturday, September 21, 2019, in the Palestine Food Expo “Pal Food Expo,” held at the exhibition grounds in the city of Hebron. The exhibition, which continued until Monday evening, featured over 50 Palestinian companies from various food sectors.
H.E. Khaled Al-Asili, Palestinian Minister of Economy, praised the quality of Palestinian products and their ability to compete with regional and international products during his tour of the exhibition, including Bin Izhiman’s booth, emphasizing the Ministry’s commitment to supporting local products.
Anas Sawalha, Marketing Officer at Bin Izhiman, highlighted the company’s commitment to participating in local, regional, and international exhibitions as a way to introduce consumers to Palestinian products, noting that Hebron is a major commercial hub and an important local market.
Retail Sales Manager Abdullah Abu Aisha showcased the company’s products, especially the “Espresso” coffee, which the company has developed to match international standards according to global experts. He emphasized that the company gives this product high priority and continuously improves it to meet the taste of Palestinian consumers.